Provides students with a vision of small business as it is today. This book focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. It incorporates the latest findings and best practices from academic and consulting arenas.
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Provides students with a vision of small business as it is today. This book focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. It incorporates the latest findings and best practices from academic and consulting arenas.
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