Koszyk
towar
(pusty)
Kontakt
Konto
\nPacked with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications.\n
przeczytaj całość
\n
Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications.
\n ukryj opis- Wydawnictwo: SAGE Publications Ltd
- Kod:
- Rok wydania: 2021
- Język: Angielski
- Oprawa: Miękka
- Liczba stron: 528
- Szerokość opakowania: 23.2 cm
- Wysokość opakowania: 18.7 cm
- Głębokość opakowania: 3.1 cm
- Waga: 967 g
Recenzja