Articulates what Design does and can do for services, and how this connects to fields of knowledge and practice. This title links various models and studies on services and service innovation. It presents multiple service design projects to illustrate and clarify the issues, practices and...
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Articulates what Design does and can do for services, and how this connects to fields of knowledge and practice. This title links various models and studies on services and service innovation. It presents multiple service design projects to illustrate and clarify the issues, practices and theories that characterise the discipline.
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