Recenzja The Perception of Employer Branding in relation with Organizational Commitment, Organizational Identification and Communicat

The Perception of Employer Branding in relation with Organizational Commitment, Organizational Identification and Communicat

The Perception of Employer Branding in relation with Organizational Commitment, Organizational Identification and Communicat

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Employer branding is a concept defined as the package of functional, economic and psychological benefits provided by employment, and identified with the employing company (Amber/Barrow, 1996). Even though the concept was originally introduced as a marketing term, the employer branding terminology... przeczytaj całość 

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