Making ethics accessible and applicable to media practice, this highly acclaimed book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. It sets forth the philosophical underpinnings of key...
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Making ethics accessible and applicable to media practice, this highly acclaimed book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. It sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior.
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