Bridging two camps in the field of international public opinion - nation branding and public diplomacy - Shaping International Public Opinion presents a first-of-its-kind cohesive framework with which readers can better research, teach, practice, and understand the field.
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Bridging two camps in the field of international public opinion - nation branding and public diplomacy - Shaping International Public Opinion presents a first-of-its-kind cohesive framework with which readers can better research, teach, practice, and understand the field.
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