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This practical guide shows you how to conduct data-driven A/B testing for making design decisions on everything from small tweaks to large-scale UX concepts. Complete with real-world examples, this book shows you how to make data-driven design part of your product design workflow.
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This practical guide shows you how to conduct data-driven A/B testing for making design decisions on everything from small tweaks to large-scale UX concepts. Complete with real-world examples, this book shows you how to make data-driven design part of your product design workflow.
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- Wydawnictwo: O'Reilly Media, Inc, USA
- Kod:
- Rok wydania: 2014
- Język: Angielski
- Oprawa: Broszurowa/paperback
- Liczba stron: 300
- Szerokość opakowania: 22.8 cm
- Wysokość opakowania: 15.2 cm
- Głębokość opakowania: 2.8 cm
- Waga: 541 g
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